March 2010 – Inbound Call Handling Overview
After a typically slow January business really picked at the beginning of Feb and the enquiries have been coming in thick and fast. The best thing about my role at Teleproject UK is the variety of projects that I get to work on and the great people that we get to collaborate with. Below is just a few of the opportunities that came our way last month.
Project 1: – SMS API
I was approached by the Director of an existing client who use us as one of their inbound telecoms providers, the conversation went like this “mike you mentioned that you offer a SMS (text message) service, our current provider is having problems and our service has been down for a number of hours, can you help?”
In this situation SMS was an integral part of the client’s day to day business model, not a marketing tool, if we were going to help we would need to act fast.
Well the call came in at 5.20pm and by 6pm all of the client’s SMS messages were being delivered via our platform. One of our technicians had called the client’s head of IT and given him our API and login details for our online management system, after a quick chat they were on the same page and in no time the backlog of messages were delivered.
Project2: – Hosted Call Queuing
I had been calling this particular call centre manager for a while so was very pleased to receive his call “mike we have been asked to provide live call answering for a product recall campaign, we anticipate 60,000 calls averaging 5 minutes each across the course of 1 month and we would like to look at the call queuing system that you showed us in November to see if it is suitable”
This was great news, hosted call queuing is a core product on our platform so I was confident that we would impress. The call came in on a Tuesday and the campaign was due to start with national press advertising on the following Monday, so we needed to quickly demonstrate that Teleproject UK and our call queuing system were up to the job.
The key issue was to demonstrate that our queuing system could regulate the number of calls that are fed through to the call centre agents at any one time, fortunately this is a standard feature and we were able to demonstrate that by using a simple drop down menu in the online management system they could instantly change the number of agents from 1 to 200.
After a quick chat with our technical director about how we handle callers that want to opt out of the queue and leave their contact details for a ring back, it was over to me to discuss the commercials. This was easy, we do not charge set up fees or rentals for this type of project and as the client had chosen to use a 0844 number to front the campaign we were able to offer a very generous revenue share for every minute of call traffic generated by the campaign.
The latest news on this project is that we have just completed the first week without a hitch and I am now trying to think of a promotion / incentive for the agents based on perhaps the agent who takes most calls or agents that answer the 10,000th call, 20,000th call etc… let you know what I come up with!
Project3: – Active Cab
New business opportunities really can pop up in the most unexpected way, as project no 3 proves. It all started when I called for a taxi, I hadn’t used this firm, before but had been let down by my regular firm so gave them a go. When I rang I noticed that my call was greeted by an automated service that transferred my call directly to the driver rather than go through to a live controller.
More often than not I would have said nothing, but on this occasion I decided to make enquiries, explaining that it was a service that we could offer on our IVR platform, if they were ever unhappy with their current provider. There was some interest as the driver asked me for a business card and said that he would pass it on.
Wow…. the very next day I got a call from one of the partners of this taxi firm, who told me that they were unhappy with their current provider and would like to meet with me to discuss the possibility of Teleproject UK building them a bespoke version of this service.
The initial meeting went well, the guys from the taxi firm were serious about moving their inbound call handling business and I was able to give them some good news. Prior to the meeting I had put a call into our technical director to enquire if we had built this type of service before and as good luck would have it we actually had a finished product.
On the surface this appears like a typical call centre application with calls coming in through one main number and being distributed to the next available operator, only in this case the agents aren’t sat in a call centre but in their cars with calls directed to their mobile phones. In reality there is significantly more going on, which explains why by all accounts this service had taken the best part of six months to build plus testing. Like all of our services Active Cab can be managed online, however in this instance there are three sets of permission based login details, Cab Company, Supervisor and Driver. Other online features include management of call recordings, detailed call logs that offer a real insight in to who, when and for how long plus a breakdown of call charges per driver for internal billing purposes.
From an operational perspective the system has caller CLI barring, callers who call back within 25 minutes to chase up their cab are directed back to the same driver, a dedicated number for drivers to login and log out with, a ring back feature to let customers know that their cab is outside and half a dozen other features that make this service a genuine alternative to having a physical radio controlled set up.
It was decided that the next stage would be for me to give our prospective clients access to a test service that they could evaluate at their own leisure, since we had already uncovered a couple of changes that they would like to make.
Well that’s about it for now, next update along in a couple of weeks.
Michael Jones
Teleproject UK Limited
Tel: 0800 316 8605
www.teleproject-uk.com